During a Teleseminar Secrets class I recently took, I had the pleasure of getting to know Pat & Lorna Shanks of Spectacular Presentations – also known as “the coolest couple”. They are pretty cool, but I’m not sure they beat my honey & me, we are pretty darn cool too!
Anyway, I digress. We decided to join forces and offer a new way of presenting some basics of licensing — not just words, not just voice, but audio & images combined… it’s, well, Spectacular!
As I describe it, “Licensing” is a way of generating income from your art.
Instead of selling originals or selling your designs outright, many artists will grant the right (license) to use their art on a specific product, for a set time period in exchange for a percentage of sales. This percentage is called a royalty. By licensing your art, you have the potential to earn income on the same art piece or collection several times.
For more details on art licensing, enjoy the interview by Pat & Lorna in the presentation below. Click here or on the image, your choice! It will open a new window and start the 45 minute presentation. Enjoy!
P.S. Pat and Lorna Shanks are “SPECTACULARIZERS” of great audio content. They teach entrepreneurs, independent professionals and small business owners how to attract more clients and make more money using Spectacular Presentations and Robotic Internet Marketing. For more “Spectacularizer Tips”, go to www.PatAndLorna.com or follow them on Twitter.