While I usually talk about how to license your art and leave the producing to the manufacturers, sometimes we creative types simply come up with cool ideas that we want to make a reality.  Sometimes the reality of not enough cash stops us dead in our tracks.  Total bummer.

However… sometimes we find a solution.  Sparky Firepants (a.k.a. David Billings) did and I thought I’d share it with you.  It’s pretty interesting and might be something you want to try for your creative idea as well.

Here’s how I found out about what Sparky Firepants was up to…

I had noticed earlier in the day that one of the artists I follow on Twitter (hi @pokidots!) tweeted that she was a backer of @sparkyfirepants.  I scratched my head, wondered what that was about, but went back to work.

Then at about 9:00 pm and I decided to wander around Facebook and see what people were up to.  I saw David Billings say that he had raised money to help fund his Pants! game and was thanking people.  Well I was less involved in my work so I decided to investigate and see what he was up to.

I clicked a few links, learned that he has created a game, needs money to produce it and plans to take it to the Toy Fair.  About 3 minutes later I too, was a backer for his project! How could I learn about this cool new way to raise money for creative projects and not throw a few dollars his way?  Plus I’m excited to get my own signed copy of the game when it comes out.

So how is he going to fund this Pants game idea of his?  Using the website Kickstarter.com

Here is the basic description, from their site, of how it works:

We help people (like you!) fund creative projects.

Kickstarter is the largest funding platform for creative projects in the world. Every week, tens of thousands of amazing people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields.

Each and every Kickstarter project is the independent creation of someone like you! Have an idea that you think might work on Kickstarter? Tell us about it!

How Kickstarter Works

Our Simple Formula
Kickstarter is a new form of commerce and patronage. In our world, the best way to inspire support is to offer people great rewards. Everyone loves limited editions, one-of-a-kinds, and fun experiences (parties, screenings, balloon rides!). Spend some time brainstorming your rewards and people will respond. No one needs another coffee mug.
Why is Kickstarter funding all-or-nothing?
On Kickstarter, a project must reach its funding goal before time runs out or no money changes hands. Why? It protects everyone involved. This way, no one is expected to develop a project with an insufficient budget, which sucks. Remember you set your own funding goal, so aim to raise the minimum amount you’ll need to create your vision. Projects can always raise more than their goal, and often do.

So if you have an idea you want to take from idea to market, this might help you get the funding you need to give it a go!

Here’s to your creative success!

– Tara Reed

P.S.  Want to check out Sparky Firepants’ Pants! game?  Here’s the link: http://www.kickstarter.com/projects/sparkyfirepants/pants-card-game  (I have no association with this project or the website kickstarter – just think it’s pretty cool and someone who reads this blog might want to try it too!)
[hana-code-insert name=’Pants card game’ /]