by Eric Lepping | Jun 9, 2016 | Art Licensing, Art Licensing Stories, Industry Icon Interviews, Inspiration
Sign up to receive our latest Industry Icon Interview with one of the industry’s hardest working and beloved individuals, Kath Krassner! Kathy Krassner is co-founder/co-editor of the soon-to-be-published consumer giftware magazine, PRESENT. As owner of Krassner...
by Eric Lepping | May 20, 2016 | Art Licensing, Art Licensing Stories, Inspiration, Misc. Business Tips
Melissa and I just returned from the National Stationery Show and SURTEX in New York City, and once again saw a tremendous outpouring of talent from the many artists at both shows; particularly those at SURTEX. We truly appreciate everyone’s efforts and the shear...
by Eric Lepping | May 9, 2016 | Art Licensing, Marketing
In less than a week, artists will be sitting in their booths at the Jacob K. Javitz Convention Center in New York City. This is the 30th year of SURTEX! 30 years of artists putting themselves out there, with big hopes that creative directors and buyers stop by to...
by Eric Lepping | Apr 20, 2016 | Art Licensing, Marketing, Misc. Business Tips, Social Networking, Uncategorized
When it comes to marketing your business, and reaching an audience from which to build your own brand fan base, one has to use all of the appropriate social media channels available. While you might know those channels, are you aware of the demographics of the Users...
by Eric Lepping | Apr 18, 2016 | Art Licensing, Misc. Business Tips
With your taxes in the rearview mirror (hopefully), now is the time to make sure that you are tracking your expenses to make this time next year go smoothly… Today we are sharing the IRS updates in regard to Standard Mileage Rates for Business; which may have an...