WHO ELSE WANTS PRACTICAL TIPS FOR EXHIBITING AT TRADE SHOWS, SPECIFICALLY RELATED TO ART LICENSING SHOWS?

 

 

 

testimonials | eBook contents | Teleseminar basics

Would you like practical information you can implement at your first, fourth or fifteenth show?

If so, read on…

The goal of Tara Reed's eBook and Teleseminar Replay -
"How to Maximize Your Time and Investment in Trade Shows"
and "Trade Show Tactics" is to shorten your learning curve to success.

What will this book and/or teleseminar do for you?

• Give you practical things to consider when selecting a show and planning for an upcoming Trade Show booth.
  
  
• Provide step-by-step sales techniques for interacting with potential clients during the trade show.
  
  
• Give you ideas you can adapt to your business and personal style - before, during and after the show.

Who is this for?

Artists, Illustrators and Photographers who...

• want to better understand what exhibiting entails.
  
  
• have decided to exhibit at a Trade Show but don't know what to do.
  
  
• want tested strategies (before, during and after the show) for making the most of their investment.

For a minimal investment of only $47 for the eBook, you will have a leg up at your next show!
- OR -
Get the Trade Show Teleseminar Tactics Replay for $57
- OR -
Get the book and the teleseminar replay for $87 (a savings of $17 when you buy both essential tradeshow tools)

From the e-desk of Tara Reed,
Licensed Artist
(Portland, Oregon)

Dear Fellow Artist,

One of the main ways I connected with manufacturers who went from 'prospect' to 'client' was through exhibiting at art licensing trade shows.

If you are going to exhibit at SURTEX, CHA, Licensing Expo or AmericasMart, this book is for you.

Trade Shows are a great place to connect face-to-face with clients as well as to meet and build rapport with future clients.

By exhibiting at a show, you are saying that you believe in your art so much that you will spend a lot of time and money to be there. That has to count for something, doesn't it?

But just "showing up" isn't enough.

I would like to share my experience with you.

You don't want a 'lesson' that costs thousands of dollars if you can help it, right?

This book is a compilation of all the things I have tried, seen and tested in my years exhibiting. It isn't a 'generic' trade show guide, this is specific to ARTISTS exhibiting at shows geared towards ART LICENSING. That is huge -- please realize that. The eBook helps you decide what show to exhibit at and how to prepare in the months that preceed the actual show.

What we get in our booths, what people are looking for and what they expect are different than in other industries. Get information geared to you, not the masses.

The teleseminar replay is the perfect compliment to the eBook - full of tips and techniques for when you are at the show. How to setup, what to do, what to say... the little things that can make a big difference. (Read the testimonials and you'll see what others have said about what they learned.)

This has worked for me... and I believe it can work for you. Compared to all the costs of doing the show, the cost of this book is nothing.

This is a digital book so you get it immediately and can enjoy it on your computer, iPad, Kindle and more - anything that can read a pdf!

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So you've looked it over, but maybe you are still torn...

Remember, for a minimal investment of only $47, you are getting tried-and-true information for the cost of a New York dinner! (This is a digital book so you get it immediately and can enjoy it on your computer, iPad, Kindle and more - anything that can read a pdf!)
- OR -
Get the Trade Show Teleseminar Tactics Replay for $57
- OR -
Get the book and the teleseminar replay for $87 (a savings of $17 when you buy both essential tradeshow tools)

Let's sweeten the deal!

I LOVE, LOVE, LOVE free stuff! Maybe you do too... Here is what you get free for buying today:

Bonus #1: Finkstrom's Randy Evert's Show Prospect List

I was very excited when Randy agreed not only to share a lot of valuable advice that you will find in the eBook, but also the prospect sheet that he uses when he exhibits at a show.
(to see his website, go to www.finkstrom.com)

Bonus #2: Trade Show Budget Calculator

Turn on the left side of your brain, put on your accountant hat and crunch some numbers! Planning ahead can save you money -- and money in your pocket is a good thing!

This Budget Calculator helps you plan for expenses before the show, and then compare to your actual expenses after the show, which can help you plan for the next show! It comes as an Excel spreadsheet so you can get crunching right away!

Bonus #3: Trade Show Resource List

A list of online resources for printing promotional materials or sample products.

Bonus #4: Trade Show Time Tracker

Do you have trouble keeping track of what needs to be done and when? Does this cost you money for rush printing, rush shipping, or just leave you exhausted from all the rushing? Time Tracker to the rescue! This tracker is a Microsoft Word document so you can fill in dates and make adjustments
to suit your needs.

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TESTIMONIALS

Don't just take my word for it. Here is what others are saying...

“As a Fine Art Publisher for almost thirty years, I am continually on an international talent search. Both an exhibitor and buyer at Surtex, I am discerning about how I budget my time. Tara was a stand out at Surtex 2007 when we first met. Her booth had a positive vibe showcasing her artistic abilities, intellect, & delightful sense of humor. From the onset of our working relationship in the wall décor category, she has been a true professional. Her marketing background and ability to infuse her personality into her work has led to her successful imagery in the licensing venue. She knows how to “tweak” her designs to suit the product and does so with enthusiasm and reliability.”

~ Robin Bonnist, owner, BonArtique.com

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"Tara Reed's Licensing Trade Show "How To" Guide is the best source of "on target" information that artists who are new to exhibiting need to know! Years of experience and "blood, sweat and tears" make this guide the most comprehensive and creative licensing exhibition manual around. I am proud to be a contributor to this outstanding book."

~ Randy Evert, Finkstrom Licensing International
Finkstrom.com

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"After reading "How to Maximize Your Time and Investment in Trade Shows" I feel more confident and prepared to exhibit at my first art licensing show. It is so good to know I'm not alone in my nervousness to write those big checks! The information included will help me focus my preparations –what to bring as far as art and supplies for exhibiting, are two examples.
There are even things in here that I wouldn't have thought of -- like the value of staying eye level with attendees during the show. I will be looking at this book again as the show nears!"

~ Monica Lee, Artist
MonicaLeeStudios.com

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""How to Maximize Your Time and Investment in Trade Shows" is another wonderful & informative new e-book written by licensed artist, Tara Reed.

This is the perfect book if you’re an artist, illustrator, photographer or designer and are seeking the knowledge and practical steps in how to best utilize your time and money exhibiting in trade shows for the purpose of licensing your work. It’s also one of the most useful guides I’ve found in providing  some of the best knowledge in step-by-step techniques in setting up at the trade shows, exhibiting and following up with manufacturers after the shows.

Tara’s hands on experience exhibiting for years at many of these trade shows, her marketing savvy and her proven track record with numerous licensing deals gives her the insight necessary to share her methods of success with those of us seeking the same and how to make the most of our investment. 

A sample of the variety of topics included in Tara’s  e-book include everything from deciding where to exhibit, information on the specific trade shows, portfolio basics - to one of my favorite topics – the “Elevator Speech”.  Once you learn about this so called “Elevator Speech”, you’ll find you will absolutely need one too…especially if you plan to exhibit at any trade show and sell yourself as well as your work! In addition, you’ll discover informative quotes and tips from other successful licensed artists included throughout the book.

Tara’s clarity and straightforward approach, including a little humor, presents all of this in a way that makes it an interesting and enjoyable read. 

With sincerity I believe this book will benefit anyone attempting success in the licensing industry using Tara’s practical strategies, as she shares the honest truth of all of the “ins and outs” of how to truly “MAXIMIZE YOUR TIME AND INVESTMENT IN TRADE SHOWS”.

Karen Embry, Artist,Designer & Author
KarenEmbry.com

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"I just wanted to tell you that you are a true GodSend!!  I'm doing Surtex for the first time this year and it's a little nerve-wracking thinking about everything to do, but your guides/e-books are truly a lifesaver, I feel better already, LOL!"

MADART – Megan Aroon Duncanson
www.madartgallery.net

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"Tara, I can't tell you this enough, but I REALLY think you have found your true calling! Yes, you are a very talented artist first of all, BUT....I just think that it's even more of a perfect fit for you in the coaching arena!

Your personality, professionalism and social skills combine so well for this. And I really appreciate that you are speaking as a "down to earth" creative/marketing person, ....not just another unrelated, stuffy, professional as some coaches can be. You are perfect for this and I thoroughly enjoyed the teleseminar last evening.

You also have a great relationship with your sister and she's obviously a very valuable asset to your business. ( I am envious! ) With all of the in house experience that I have working with freelancers and the business, I wasn't sure that I would really get any new information from this seminar,...but sure enough, I did!!!! I am fairly new as a full-time freelancer, so all of your tactics and extra information that you gave was very, very helpful for me."

THANK YOU SO MUCH TARA, AND CHRISTINE! - Gina L. Wilder (from an in-house Sr.Designer / Asst. Design Manager turned Freelance Artist )

– Gina Linn Designs
www.GinaLinnDesigns.com

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